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Haddad Sock Game

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It’s BAAAACK- the #HaddadSockGame!
Back by popular demand, we’re asking everyone to bring their A-sock-game in support of #HoopsNotCrime right here in Pittsfield!

What is the Haddad Sock Game?

The Haddad Sock Game is a charitable campaign that spreads across the Haddad Dealerships, designed to spread joy and raise funds for local causes. It started out as a friendly competition amongst our managers on social media- they would take a photo showing off their socks and use the hashtag #HaddadSockGame. When we realized that people were noticing and engaging on the posts, we decided to turn this little competition into a force for good in our community.

What is #HoopsNotCrime?

Created in Gainesville, Florida, #HoopsNotCrime is an outreach program designed to bring kids and cops together. Our local police officers, led by Officer Darren Derby, go out into the community and distribute basketballs, hoops, snacks and drinks to our youth with the hopes of starting a conversation, creating a relationship and building trust.

Sounds awesome! How do I play?

You can play on Facebook, Instagram or Twitter- the choice is yours!
No matter what social media channel you choose, the first thing you want to do is put on some sweet socks and snap a picture.
To play on Facebook:
  1. Make sure your post is PUBLIC (If we can’t see it, it won’t count toward our fundraising)
  2. Tag Haddad Nissan in your post and include the hashtags #HaddadSockGame and #HoopsNotCrime
To play on Twitter & Instagram:
  1. Tag @haddad_nissan and include the hashtags #HaddadSockGame and #HoopsNotCrime
That’s pretty straightforward right? Don’t have any funky socks? You should check out Blue Q’s socks! Not only are their socks hilarious, they are an esteemed member of the Berkshire business community and have been extremely helpful toward our effort to raise funds for this fantastic cause and are available at many local shops. Find some other sweet socks at a local business and want to share? Share where you found them with us- we’re always looking out for our next pair of socks!
Want to donate to #HoopsNotCrime yourself? Check out the Pittsfield Police Department’s Facebook Page!

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